Public Art

NEON Cube

Former Greyhound Bus Station
701 Monticello Avenue, Norfolk VA 23510

Riehl Deal Neon Signs

2022

The NEON Cube is the result of dreams to rehabilitate an iconic downtown structure and current efforts to establish and brand Norfolk’s first arts district, the NEON District. Work Program Architects, Downtown Norfolk Council and Sway Creative Labs joined forces to create an artistic sign package for NEON that included pedestrian signs, gateway fixtures and sidewalk “breadcrumbs” to lead visitors around the neighborhood.

The Cube first took shape in 2018, fabricated with LED lighting. In 2022, master neon sign maker Bryan Riehl rehabilitated the sign using real glass neon tubing. It now once again glows and spins atop Greyhound Bus Station’s historic sign pedestal at the corner of Granby Street and Brambleton Avenue.